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Includes a Twizzlers lip gloss and Jolly Rancher blush.
September 21, 2026
By: Lianna Albrizio
With the reported $4.5 billion Americans spent on candy in the four weeks leading up to Halloween last year, Wet n Wild is giving candy and beauty lovers a new way to indulge.
The cosmetics brand is teaming up with Hershey’s to transform the holiday’s most recognizable treats — Hershey’s, Reese’s, Jolly Rancher and Twizzlers — into a limited-edition beauty collection inspired by the flavors, colors and nostalgia of the candy aisle.
Hershey’s Eye & Face Palette features blendable and buildable smooth mattes and shimmers in neutrals and cocoa-kissed tones.
Jolly Rancher Blush brings a pop of candy-bright color to cheeks with a smooth, soft-focus finish that’s lightweight and buildable.
Twizzlers Lip Gloss – The high-shine gloss imparts rich color with a smooth, jelly-like feel.
Reese’s Bronzer and Glow Duo – The Bronzer & Glow Duo combines warm, blendable bronze with a radiant highlight for effortless definition and glow in one compact. The buildable formula melts seamlessly into skin for a smooth, sun-kissed finish.
The Wet n Wild x Hershey’s collection is available on wetnwildbeauty.com and Walmart.com.
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